Andrew House, the President of Sony Computer Entertainment (SCEI) predicts that company’s latest console has the ability to beat its forerunner PS3 by a long margin in the upcoming future.
PS3 has already sold over 80 million units worldwide which is impressive but still couldn’t surpass the 150 million figure set by PS2 sales, which Sony took in stride, but now is confident that PS4 can reclaim the console selling record.
House said, “It has an opportunity to significantly exceed what we’ve been able to achieve with PS3 and there’s a couple of reasons for that. We start off with a price point that is much more consumer friendly than was there for the PS3.”
“Also, one of the success stories for the business as a whole has been our ability to open up new geographies for video games over the last five years. You are seeing opportunities for new markets that we haven’t tapped into.”
“The other point is that we took several years to take PS3 from being a dual function device to a multi-functional entertainment device. PS4 arrives with a full suite of those non-game entertainment services right from day one.”
“And that’s important because there will be someone who wants this as a games device, but the fact it is a great place to view BBC iPlayer, for example, gives other family members reason to use it. That is crucial in broadening what the console’s reach could be.”
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