Tumblr Bans Non-Consensual Porn On Its Site

Tumblr has decided to clamp down on ‘deepfake’ and ‘creepshot’ porn with its new community guidelines.

Tumblr said the emergence of artificial intelligence “deepfakes” (where a celebrity or another person’s face is superimposed into porn without their consent) and “the proliferation of non-consensual creepshots (up-skirt images and other non-consensual images)” made the site change its community guidelines to say: “Don’t engage in targeted abuse or harassment. Don’t engage in the unwanted sexualization or sexual harassment of others.”

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Tumblr’s hate speech policy now says: “Don’t encourage violence or hatred. Don’t post content for the purpose of promoting or inciting the hatred of, or dehumanizing, individuals or groups based on race, ethnic or national origin, religion, gender, gender identity, age, veteran status, sexual orientation, disability or disease. If you encounter content that violates our hate speech policies, please report it.”

The following sentences were removed from its hate speech policy: “If you encounter negative speech that doesn’t rise to the level of violence or threats of violence, we encourage you to dismantle negative speech through argument rather than censorship. That said, if you encounter anything especially heinous, tell us about it.”

Tumblr explained in its post, “Keep in mind that a post might be mean, tasteless or offensive without necessarily encouraging violence or hatred. In cases like that, you can always block the person who made the post—or, if you’re up for it, you can express your concerns to them directly, or use Tumblr to speak up, challenge ideas, raise awareness or generate discussion and debate.”

The blogging platform also explained why it is changing its policy regarding violence: “Not all violence is motivated by racial or ethnic hatred, but the glorification of mass murders like Columbine, Sandy Hook and Parkland could inspire copycat violence.”

Its community guidelines now say: “Don’t post content that includes violent threats toward individuals or groups—this includes threats of theft, property damage or financial harm. Don’t post violent content or gore just to be shocking. Don’t showcase the mutilation or torture of human beings, animals (including bestiality) or their remains. Don’t post content that encourages or incites violence, or glorifies acts of violence or the perpetrators.”

After September 10, any posts that go against these guidelines will be taken down. You can report posts by opening the icon of the index finger pointing down in its mobile applications and tapping Report (the flag button), Something else, then Hate speech.